I didn't realize how much I was watching her until I stopped hearing the paw licking every few minutes. Her coat got noticeably softer first.
- Unrefined Norwegian salmon oil
- 100% salmon oil
- No GMOs, antibiotics or additives
- 60-day guarantee
Why oil, not a chew
A chew can't hold this much omega-3.
You've tried the chews. Maybe you're already paying for Apoquel or Cytopoint. When your dog is still gnawing at their paws, one more vague promise isn't helpful.
A soft chew can only carry roughly 50–100mg of omega-3s before the texture falls apart. One pump of Soothe delivers more EPA + DHA than a full daily serving of most skin-and-coat chews. That's why it isn't a chew.
Omega-3 carrying capacity before texture suffers
EPA + DHA than a full daily serving of most skin-and-coat chews
What we refuse to hide
One ingredient. Nothing else.
Nothing added to make the label look longer.
Unrefined fresh Norwegian salmon oil
Human grade, kept simple so you know exactly what lands in your dog's bowl.
- GMOs
- None
- Antibiotics
- None
- Additives
- None
Dosing, made clear
One pump per 6.6 lbs.
Pump over food once daily. Maximum 12 pumps per day.
Refrigerate after opening and use within 60 days — unrefined oil has no preservatives; that's the point, but the fridge isn't optional.
Cats can have it too.
Same oil, one pump daily over wet food.
Simple daily routine.
One meal. Measured pumps. Back in the fridge.
Realistic timeline
Coat first. Skin takes longer.
We'd rather tell you it takes six weeks.
Weeks 2–4
The coat often comes first.
Softer, then denser — usually the thing a friend notices before you do.
Weeks 4–6
Skin comfort follows.
The skin barrier rebuilds slowly. Stay consistent with the daily routine.
Day 60
If nothing has changed, tell us.
Email us and we'll refund it. Don't ship the bottle back.
The daily routine
Open. Pump. Refrigerate.
No treat ritual to negotiate. No ingredient list to decode.
-
Measure by weight
Use one pump per 6.6 lbs, up to 12 pumps.
-
Pump over food
Serve once daily over your dog's normal meal.
-
Put it back in the fridge
Use within 60 days of opening.
Owner stories
The moments owners are waiting for.
We already spend a lot managing his seasonal flare-ups, so I wanted something straightforward. One ingredient and clear dosing made this an easy routine.
The first change was the shine. A friend asked what we'd done to her coat around week three. We stayed patient for the skin comfort.
He licked the bowl clean, and I appreciate that I'm not hiding another chew in cheese. Pump, mix, fridge. Done.
Questions, answered plainly
No fine print buried at the bottom.
Why is Soothe an oil instead of a chew?
A soft chew can only carry roughly 50–100mg of omega-3s before its texture falls apart. One pump of Soothe delivers more EPA + DHA than a full daily serving of most skin-and-coat chews. Oil is simply the format that holds the amount we want to deliver.
Do I really have to refrigerate it?
Yes. Refrigerate after opening and use within 60 days. Soothe is unrefined and has no preservatives; that's the point, but the fridge isn't optional.
Can cats have Soothe?
Yes. It's the same 100% salmon oil. Give one pump daily over wet food.
Will my dog eat it?
Most dogs enjoy salmon oil mixed into their regular food. Introduce it with a meal and follow the weight-based dosing guide.
Is this a substitute for my veterinarian or medication?
No. Soothe is a daily supplement intended to support normal health; it is not medication. Continue any care plan prescribed by your veterinarian. Sudden, severe or worsening skin changes should be assessed by a vet.
What if nothing changes?
You have a 60-day money-back guarantee. If nothing has changed, email us and we'll refund it. Don't ship the bottle back.
Better skin days ahead.
Choose your plan above — subscribe and save 20%, or start with a single bottle. Free shipping over $50 and our 60-day money-back guarantee on every order.
Add to cart
- NüraWell products are daily supplements intended to support the health of normal, healthy dogs. They are not medications and are not intended to diagnose, treat, or prevent any disease. Consult your veterinarian about sudden, severe or worsening symptoms, or before changing a prescribed care plan.
